Princess Charlotte has her own line of merchandise (and she isn't even two yet)

As far as kids are concerned shops don’t come more dreamy than The Disney Store. Aisle upon aisle of ritzy tiaras, frothy dresses and jewelled wands. But you might be surprised about another retailer hoping to make their mark on the children’s dress-up market. Step forward Kensington Palace.

The Princess Charlotte range in the visitor’s shop is the stuff of dreams for little ones hoping to emulate her royal sweetness. Except for the fact that though it carries her name, the range actually depicts a ‘fictional’ Princess and not the almost two-year-old daughter of The Duke and Duchess of Cambridge.

But that doesn’t mean wannabe Princesses won’t covet everything in the entire range.

From pop-y bright pink T-shirts emblazoned with a cartoon design of the fictional Princess Charlotte at £12.99, to a £7.99 set of six purple enamel rings mounted in a plastic box all tied up with a huge purple bow, some could accuse the cutesy range of gender stereotyping.

The most expensive item in the range is a princess fairy dress, which is on sale via the website at £35.

“Imagine yourself gliding down the corridors of Kensington Palace like Princess Charlotte with this delightful princess fancy dress,” the online description reads.

At the other end of the price scale, there are lipglosses with a crown design for a reduced £1.99 and a must-have purple pen, both with the Princess Charlotte character prominently displayed.

Speaking to the Daily Mail about the Princess Charlotte range, Kensington Palace said that it was entirely coincidental that the range carried the same name as the Duke and Duchess of Cambridge’s youngest child.

“This particular range features a number of fictional princesses inspired by Kensington Palace’s 300-year history and has been on sale since early 2015 – before Princess Charlotte was born,” they told Daily Mail.

“It is entirely coincidental that one of the imaginary characters in the Palace Princesses range shares the same name.”

It’s not the first time the Palace’s merchandising buyers have proved they have their fingers on the pulse. Earlier this year as the adult colouring trend took off they released a colouring book dedicated to the Duke and Duchess of Cambridge.

The 31 page ‘Colour In Kate’ book featuring some of the Duchess’ most memorable outfits will no doubt prove a huge hit thanks to the public’s keen interest in Kate’s sartorial choices.

According to her husband, The Duchess herself is partial to a spot of colouring to help her relax.

Wonder if she has one of her own books to colour in?

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