Inflatable pink coffin goes viral as millennials can't wait to Instagram it this summer
It’s official: the swan float is so 2017 (sorry, Taylor) and the inflatable coffin is the next big thing. Well, according to Instagram anyway.
Canadian designers, Andrew Greenbaum and Ian Felton, thought up the idea three years ago but when someone offered to make the friends a sample last week, they finally kick-started the project.
A post shared by Andrew Greenbaum (@andrew_greenbum) on Jul 3, 2018 at 1:33pm PDT
In a bid to raise funds, Greenbaum took to Instagram on the lookout for potential investors. Beneath an image of the killer pool float he wrote: “Let us know if you think a kick-starter would be a cool idea or if you have a rich daddy who wanna invest. We taking suggestion no doubt forsure [sic].”
And Twitter is here for it, as one social media user joked: “When you dead inside but still feelin’ the beach’.
While another was excited about the fact that the design could help reduce the risk of sunburn. What better excuse to shut yourself away from the world with a well-deserved cocktail and book to hand?
When you dead inside but still feelin’ the beach.
Image description: girl sitting inside pink coffin shaped pool floatie https://t.co/cyjrC7LMnA
— Laura Calloway (@lkcalloway) July 4, 2018
But some were far more concerned about the practicalities of the inflatable coffin [sic], as they quipped: “Until u [sic] fall asleep in it and wake up in another country”.
Until u fall asleep in it and wake up in another country
— faye 🍦 (@yahikoswaifu) July 6, 2018
Fast-forward a week and Twitter will be pleased to learn that the pink coffin is now listed on Kickstarter under the collaborative name: ‘Pom Pom Floats’. Fusing ‘fun, nonchalance, satire and strangeness’, the design duo hope to give the term Insta-worthy a whole new meaning.
But they don’t come cheap, as each coffin bears a $120 (approximately £91) price tag with shipping costs to the UK scoring a grand total of £38. Worth it for the ‘gram though, right?
Though the millennial masterpiece isn’t the only inflatable racking up the likes in the social media sphere, as a lilo with boob holders is also taking the Internet by storm.
Lingerie giant, Bravissimo, launched the innovative project last month after an April Fool’s Day joke left fans hoping that the brand would make a lilo for big-breasted holiday-goers.
Now all we need to do is book a holiday…
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