Ulrika Jonsson shares 'fem-uh-nist' tattoo to mark International Women's Day
Ulrika Jonsson made her stance on equality very clear the week of International Women's Day (IWD)– by showing off her giant feminist tattoo and acknowledging 'strong women'.
The 54-year-old shared a series of images of herself and the women in her family to mark this year's celebration dedicated to breaking the bias, with one snap solely a close-up of a tattoo on her forearm that phonetically spells out 'fem-uh-nist' in brackets.
Other shots include a selfie of the model and presenter and photos of Jonsson with her daughters.
Accompanying the Instagram post, the Swedish-born celebrity shared part of her own story and what IWD means to her. "I was born in an egalitarian country and I carry and apply that standard wherever I go. Sometimes digging my heels in and showing my obstinance makes others uncomfortable," she said.
"I will continue to surround myself with strong women; I hope I'm bringing two up and that – most importantly – I leave behind two strong feminist ones.
Jonsson has four children, with her two daughters Bo, 21, with her ex Markus Kempen, and Martha, 17, with her ex-husband Lance Gerrard-Wright. Last September, Bo spoke about how she had never met her biological father Kempen, and didn't wish to.
The Celebs Go Dating star added, "If you're not a feminist, you're on the wrong side of equality."
Demonstrating her intolerance for sexism, she previously hit back at trolls who slammed her on social media for having children with different fathers.
The message read, "4 children. All with different fathers. Such a mixed up world we now live in."
But Jonsson's response was simply, "We have another Karen amongst us. You know the ones with 2 followers and a***hole for a mouth #byefelicia."
Her eldest Cameron, 27, is from her first husband John Turnbull, and she shares her youngest Malcom, 13, with her last husband Brian Monet.
Fans showed their support of Jonsson's IWD post, with one writing, "Always a wonderful woman – a power house of grace, experience, knowledge & loveliness."
Another commented, "Beautiful strong lady and beautiful strong daughters and sons."
Watch: Ulrika Jonsson gets 'frriendzoned' by her date on Celebs Go Dating
It's unclear when exactly Jonsson got her feminist tattoo inked, but she first revealed it during an emotional appearance on Loose Women in 2019, when she discussed her split from third husband Monet.
Meanwhile, Jonsson is no stranger to tattoos, revealing that her first one came about after she cheated on ex-husband Turnbull in the 90s. "I felt nothing but guilt and remorse for my actions but as they were self-inflicted I couldn’t find an ounce of self-pity," she previously wrote for The Sun.
"It seemed like the perfect time to get my first tattoo." This ended up being a devil on her behind, matching her described feelings of "bad and wicked".
She also has 'Pappa' on her collarbone, and 'Mamma' on her foot, dedicated to her own motherhood.
The three crowns on her leg, the Swedish National Emblem, are a tribute to her father Bo who died aged 53, and her heritage.
Other meaningful tattoos include her late dog Dexter's paw print on her shoulder and more recently 'fella' for her dog Fella who died last year.
However, with many inks on her body, and no doubt more to come, she has described the feminist tattoo as "definitely one of my favourites".