Backlash after white make-up artist shares slave-inspired beauty look
![Turkish make-up artist Percem Akin has caused controversy after posting a slave-inspired tutorial [Photo: Instagram/percemakin]](https://s.yimg.com/ny/api/res/1.2/V2goUjPQbHpGAeDh1Aun4A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD0xMjM5/https://media.zenfs.com/en/homerun/feed_manager_auto_publish_494/8a4ae4172160f7706b31c5308ac3d452)
When it comes to being a make-up artist, you can be experimental and innovative – but you can’t appropriate other cultures or be racist. Nor should you want to be.
Unfortunately, one Turkish MUA has ticked both of those boxes with a truly shocking make-up tutorial.
Percem Akin posted a video to YouTube showing how to dress as a slave this Halloween.
![Unsurprisingly, people were outraged [Photo: Instagram/percemakin]](https://s.yimg.com/ny/api/res/1.2/eAqw11idITUMuXtdlGcLOQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTYwNw--/https://media.zenfs.com/en/homerun/feed_manager_auto_publish_494/fea19a445ee4cd9c09cf0763b213ea65)
Plastering herself in blackface and giving herself a few nasty-looking scars, the white vlogger donned a headscarf to give those real authentic slave vibes before uploading photos to Instagram, using the hashtags #slave, #blackwoman and #sadmakeup.
Understandably, plenty of people were outraged.
DONT SUPPORT PERCEMAKIN ON INSTAGRAM CAUSE THEY THINK BLACKFACE AND HASHTAGGING SLAVE IS OKAY
So why u private now, sis?
Just wanna talk pic.twitter.com/XBq8fnbQIz— Madison Anne (@MadisonnnAnne_) September 24, 2017
Way to make it even worse !! SLAVE
This is highly offensive ! This is hurtful, disturbing. this is not okay !Ig @percemakin pic.twitter.com/CWmuEsSFur— Ｙａｙａ (@yxsdii__) September 24, 2017
Following a huge amount of backlash, the make-up artist deleted the photo (but not before a large amount of outraged followers got a screenshot) and blocked comments before finally making her Instagram private. The video has also been deleted, too.
Percem is affiliated with make-up brand NYX Cosmetics, leading a lot of beauty fans to urge the brand to stop working with the artist immediately.
“I wouldn’t choose such an ignorant person for a brand,” commented one person.
@NyxCosmetics nyx face awards turkey winner does blackface & cultural appropriation, i wouldn’t choose such an ignorant person for a brand pic.twitter.com/1E5C41SgD7
— nikki (@buckdich4me) September 22, 2017
We have reached out to NYX Cosmetics for further comment.
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