Kylie Jenner is her skincare brand’s best form of promotion in bikini suncream video
There’s nobody that embodies the Kylie Skin brand better than Kylie Jenner herself.
The 22-year-old has only just shared an image of herself make-up free in coronavirus lockdown, and now she’s back telling her millions of fans to make sure they’re wearing SPF.
A solid piece of advice.
The Forbes’ youngest self-made billionaire can be seen laying on a sun-lounger in a bikini to showcase her sun lotion in her latest slow-mo video.
The model created her beauty empire from the ground up with her mum and manager, Kris Jenner.
In November 2019, she agreed to sell 51% of her Kylie Cosmetics to beauty giant Coty Inc. for $600 million, so it’s safe to say Jenner can afford to spend the afternoon lounging around.
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The Kylie Cosmetics deal closed in January 2020, and Jenner is now in charge of creative efforts and marketing of the brand.
Her self-made status has come under some criticism due to her famous family, a status which people have argued gave her a helping hand.
Forbes has defended their decision to give her the title for two years in a row given that Jenner didn’t inherit her wealth and has used her platform wisely to grow her brand.
Kylie Skin is one arm of the cosmetics brand, and it’s a brand Jenner is regularly getting involved with on social media.
It stands up to beauty standards by remaining fully-vegan, cruelty-free, paraben and sulfate free and dermatologist tested.
Despite giving up 51% of her Kylie Cosmetics, Jenner seems to be as involved as ever. So much so that her daughter, Stormi Webster, 2, has an entire range named after her.
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It seems that Jenner is putting her billionaire-status to good use, too. During the coronavirus lockdown, she has been sharing plenty of photos of what looks to be a brand new house on social media.
According to TMZ, the Keeping Up With The Kardashians star has recently purchased a new £29.5 million home in Holmby Hills in California for her and her daughter.
That’s a pretty impressive portfolio for a 22-year-old.
Like many of us, Jenner has been using her time in lockdown to give her skin a breather. She recently shared a seemingly make-up free selfie with her 171 million followers.
The rare fresh-faced look encouraged a lot of gushing replies from her fans, describing her as “flawless” without make-up.
