Hugh Hefner's most memorable fashion moments
After-hours attire has championed the catwalks for the past handful of seasons and isn’t set to get some shut-eye anytime soon.
Note, pyjama dressing made an appearance on the SS18 runway with Mother of Pearl sending models down the catwalk in two-piece silks and co-ordinating pillows-turned-clutches. But we have an unlikely style icon to thank for first introducing us to the trend in the late fifties.
Yes, Playboy tycoon Hugh Hefner soon shot to fame for his outlandish lifestyle and provocative magazine covers. But as his popularity grew so did his surprising sartorial taste.
The business mogul reportedly spent 12 hours a day in bed and what better excuse could you possibly need to invest in some serious nightwear?
Hefner’s surprising fashion flair lay in silky robes, smoking slippers and sailor caps. And with a career spent under the sheets, the tycoon soon amassed over 200 pairs of pyjamas.
Who knew that in 2017, we would look to the 91-year-old for sartorial guidance?
In celebration of his life and legacy, we take a look back at Hugh Hefner’s penchant for pyjamas…
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