Greeting card about making sandwiches for boys slammed as sexist: 'Is it still 1955?'
Words: Lauren Holter
A pair of romantic cards went viral over the weekend, with people on Twitter pointing out that they perpetuated sexist gender stereotypes.
“You’re the kind of girl I’d buy flowers for,” read one card. “You’re the kind of boy I’d make a sandwich for,” the other said.
When British actor, writer and singer Natasha Hodgson tweeted a photo of the cards side by side and called them “the two sides of heterosexuality,” people were quick to jump in with their own comparisons.
READ MORE: The most inappropriate airline adverts of all time
Many people asked what year it is, and pointed out that lots of people enjoy both flowers and sandwiches — regardless of their gender.
Did someone from the 50s drop their cards through a portal to the modern day or something, wtf
— Philip (@TheWatcherIsBae) April 6, 2019
Wow. Is it still 1955?
— SyBurman (@symbosimbo) April 6, 2019
Gosh! 🙄 When are we going to evolve?!
— Julie Chandler (@anotherwriter75) April 5, 2019
Flowers are for everyone. 😊 pic.twitter.com/zHTXY94g87
— Noemi Pataki 🌍 (@shan_the_druid) April 6, 2019
— Abby Kidd (@abby_kidd) April 6, 2019
The cards also sparked a discussion about all the ways items are unnecessarily gendered, starting with children’s books and baby bottles.
Almost as bad as this👇🏽 pic.twitter.com/Htyy8gGkjO
— fox in sox 🦊 (@jessfox12) April 6, 2019
They sure do! Because babies require separate, gender specific reading material, don’t ya know! pic.twitter.com/H7vtER7YW1
— 👍🏻✍🏻 (@Woojwh) April 6, 2019
Shoppers have pushed back against stores selling clothing or other items that perpetuate antiquated gender roles or sexist beliefs in recent years.
READ MORE: Lidl faces backlash over ‘sexist’ Mother’s Day advertisement
In 2017, a mother from Arizona, US, went viral for placing a NASA tank top designed for boys in the girl’s section.
Did I just take a bunch of NASA tank tops from the boys section & put them in the girls section? Yes. Yes I did. pic.twitter.com/hXHBbaog2W
— Katie Hinde (@Mammals_Suck) June 12, 2017
Only last month, a medical and health-related Twitter account posted a photo of a little girl in pink scrubs (which read “nurse in training”) holding hands with a boy in green scrubs (which read “doctor in training”) in a hospital hallway.
“The children are cute. The sexism on their backs is NOT,” responded one Twitter user.