How much the average UK woman spends on her hair in a lifetime
Being a woman in the UK – and fitting in with social convention, anyway – doesn’t come cheap.
There’s your skin to take care of, make up to buy and, last but not least, hair to look after. And when you think about it, the hair cuts, products and styling tools all add up cost-wise.
In fact, new research has found that the average woman in the UK will spend £48,000 caring for her hair in her lifetime.
According to the survey by www.VoucherCodesPro.co.uk, that’s £756 a year.
The study polled 2,756 UK woman aged 18 and over – an equal number from each of Britain’s 12 regions.
When asked ‘Are you happy with how your hair looks on a typical day?’ 46% said they were, while 63% agreed that they had high-maintenance hair and 37% low maintenance.
And hair clearly matters to a lot of women; more than a quarter (26%) said it took a preference over make up, fashion and health purchases.
If you’ve ever gone on a night out in Liverpool it won’t surprise you that the North West is the region that spends most on their hair; £85 a month on average.
This is closely followed by the South East at £81 and London (not the highest spending, for once) at £78, before Scotland (£72) and Wales (£65).
It’s easy to tell yourself you’re not the average woman and don’t spend much at all, but it’s not as crazy as it seems; if you have a haircut that needs trimming every two months, that’s easily £250 down the drain a year already.
And that’s without colouring or highlighting it.
When it came to what we’re spending our money on, having hair coloured and highlighted topped the list, with 36% of respondents saying this is what they spend the most on.
After that, hair cuts and blow dries set most women back the most (26%) and then hair care products like shampoo and conditioners (17%).
And if you get a bad haircut? On average, the women who took part in the survey said they’d be willing to spend £200 to rectify it.
So let’s just hope we don’t get a bad haircut any time soon.
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