These are the must-have beauty items we always get compliments on – and they're all on sale

amazon prime beauty deals
Premium beauty discounts not to be missedsvetikd - Getty Images

Amazon Prime Day, the e-tailer's big sales extravaganza, has returned for a second outing in 2024. That's right – Prime Day 2.0 (which this time is being named 'Prime Big Deal Days') is live right now and will be taking place on Tuesday, 8 October and Wednesday, 9 October.

This autumnal spin on Prime Day comes at the perfect time ahead of the gifting season. And, while Prime Day is always a great time to pick up homeware and tech at a discounted price, it's actually the beauty sale that we're most excited about.

Amazon's beauty directory really is impressive, selling many of our go-to premium brands across skincare, makeup and hair (including Elemis, Elizabeth Arden, Medik8 and ghd) not to mention all of the hottest beauty tech, from IPL machines to hot brushes.

As for the discounts? They truly deliver, with some sales reaching up to 60% off and beyond. So, if you want to stay savvy with where you spend, pay attention to this page as we'll be spotlighting the best Prime Day beauty deals as and when they drop.

Editor's Picks: Best Amazon Prime Big Deal Days beauty deals

Wondering what to add to your basket for Amazon Prime Day? We've sifted through the deals to find the best beauty bargains available this coming Big Deal Days, from premium skincare to haircare and more...


What is Amazon Prime Day?

Amazon Prime Day is a 48-hour sale specifically for Prime members. This year, we had a Prime Day event in July and now the shopping event is back for an autumnal spin. Is it too early to say this is the perfect opportunity to get your Christmas shopping done?

If you're not already an Amazon Prime member, you can sign up for a free 30-day trial now, so you can stock up on your favourite beauty products for less.

Sign up to Amazon Prime

The event sees discounts across the e-tailer on everything from fashion and beauty to tech and homeware. To stay up to date with all the best Amazon Prime Day deals across all the categories, make sure you check out our Amazon Prime Day hub page, as we'll be updating it throughout.

When is Amazon Prime Day 2024?

Amazon Prime's Big Deal Days 2024 will started the moment we entered Tuesday, 8 October and will finish at the end of Wednesday, 9 October.

This gives you two whole days to scroll the website and get your fill with the best beauty deals around. That's right, there's no need to stay awake late-night shopping; each item can be purchased with thought and consideration. Whether that's a premium retinol re-stock or a sleek hair dryer to gift for Christmas, there's bound to be an epic deal worth bagging.

amazon prime day beauty deals
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How to find the best Amazon Prime Day beauty deals?

Amazon Prime Day dishes up countless beauty deals, so it can feel a bit overwhelming. Remember that some discounts run for the entirety of the Prime Day event, while other deals come and go quickly, so it pays to keep an eye on the Amazon Prime Day hub page to find the best beauty bargains for you across makeup, skincare and haircare, as well as hair and beauty tools.


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