'Love this': Australian Open champion floored by incredible photo

Dylan Alcott has been floored by a powerful image of a young wheelchair user taken by his mother in a Target store.

Demi Garza-Pena posted the photo on Facebook last week, sparking a social media frenzy as it was shared over 29,000 times.

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The photo shows her son Oliver staring at an advertisement featuring another young boy in a wheelchair.

“Today Oliver stopped me dead in his tracks and turned back around to see this picture that he spotted! He just stared at it in awe!” Garza-Pena wrote on Facebook.

“He recognised another boy like him, smiling and laughing on a display at Target.

“Oliver sees kids every day, but he never gets to see kids like him. This was amazing!

“There is a lot of focus on representing diversity, but representing people with disabilities is just as important!”

Garza-Pena’s post caught the attention of wheelchair tennis champion Alcott, who recently won the Australian Open for a sixth-straight year.

“Love this! ‘You cannot be what you cannot see’ … Our society is def moving in the right direction,” he wrote on Instagram alongside the photo.

Alcott’s incredible work on and off the court

Alcott proudly declared he'd raised more than $40,000 for the disabled affected by Australia's bushfires following his 6-0 6-4 final triumph in the Australian Open quad singles final.

Australia's only disabled winner of the Newcombe Medal, Alcott pledged to donate $100 per ace during his wheelchair quad singles and doubles campaigns.

But with several sponsors kicking in, he ensured $800 for every one of his 41 aces would go towards disabled bushfire sufferers.

"We will be donating $40,000 to help people with a disability affected by bushfires," Alcott said.

"And I know it's been a pretty tough time in Australia and to try to help out in any way that we can, I was donating $100 per ace at the Australian Open and then all my team actually came on board.

"So, we actually donated $800 per ace and coming in to today."

Alcott also delivered a powerful message to those affected by disabilities.

“If you look around at the top row, every single person in that top row pretty much has a disability and is in a disability seat,” Alcott said.

“So to any young person, please keep doing what you’re doing.

“I promise you as we keep continuing to grow, society will support you and help you do whatever you want to do, like it has done for me.”

Alcott heaped praise on Australian Open organisers for being “the most inclusive of the grand slams”.

“Tennis honestly saved my life, it really did, when I was younger. And the Australian Open single-handedly changed my life, it really has,” he said.

“It’s the most inclusive of the Grand Slams.

“To be able to back us to come out here and put on a show live on TV around the world and in front of this unbelievable crowd … I love every single one of you for supporting what we do.”

with AAP