When is Black Friday 2024? Everything you need to know
Plus, the early deals worth snapping up ASAP.
November is the one month of the year where you are guaranteed to bag a bargain. Big-name brands and high street stores including John Lewis, Marks & Spencer, Argos, Antler, Ninja and more offer some of their biggest savings of the year thanks to the Black Friday sales. And luckily for you, we'll be monitoring all of the best deals live, so you don't miss out.
John Lewis & Partners
Browse deals-Amazon
Browse deals-Marks & Spencer
Browse deals -Debenhams
Browse deals-Dyson
Browse deals-Boots
Browse deals-Argos
Browse deals-Ninja
Browse deals-Shark
Browse deals-Antler
Browse deals-Tu Clothing
Browse deals-Dunelm
Browse deals-QVC
Browse deals-Next
Browse deals-Baileys Original Irish Cream Liqueur | 17% vol | 1L
£13£22Save £9Stührling Original Lineage Ladies Quartz 31mm Watch With Crystal Markers
£75£475Save £400Dyson V8 Absolute Vacuum Cleaner
£250£400Save £150Nestle Kitkat and Friends Big Biscuit Box
£14£22Save £8Navy Poplin Short Sleeve Midaxi Dress
£18£25Save £7Oral-B Pro 3 Electric Toothbrushes
£37£100Save £63Expandable Cabin Suitcase in Heather Purple - Icon Stripe
£148£185Save £37Simba Hybrid Pillow
£92£109Save £17Best offer: Dry:Soon Deluxe Heated Airer and Full Accessories
£275£340Save £65Ninja Foodi FlexDrawer AF500UK Air Fryer, 10.4L, Black
£220£270Save £50
Providing the perfect opportunity to get some Christmas gifts for less, and the ultimate excuse to treat yourself to a little something, here's everything you need to know about bagging huge savings this November.
What is Black Friday?
Originating from the United States in the early 2000s, Black Friday marks the Friday after Thanksgiving, which is symbolically seen as the beginning of the Christmas shopping period.
Over the years, the day has grown to become a massive sale event where thousands of global retailers offer huge savings on the day, often offering their lowest-ever prices of the year.
When is Black Friday 2024?
This year, Black Friday lands on Friday 29 November 2024.
Originally, Black Friday only lasted 24 hours — but as time has gone on, most retailers and brands don't just limit their sales to a single day. Instead, we often see early deals start on November 1st and run for the entire month.
A lot of retailers also opt for a Black Friday week, with deals starting on the Monday (25th) before Black Friday and ending on Cyber Monday, which, this year, trickles over onto Monday 2 December.
How can I find the best deals?
Set up alerts or notifications
One of the easiest ways to keep in the loop with deals is by setting up notifications. This will vary between retailers, but most of the time, you'll be alerted once a price changes.
Sign up to a free account where you can
If you have an account ahead of time, already armed with important details like your name and address, you'll be able to swiftly head to checkout without running into any potential issues. It also means you'll be able to favourite items you're interested in prior to the sale starting.
Carefully read reviews
It might sound obvious but if you want a real idea of how a product works, what the quality is like, and whether it lives up to expectation, then giving the reviews a read before purchasing is always a good idea.
Create a wishlist
Do your research beforehand and make a list of the items you want the most. This way, you're less likely to buy impulsively (although, sometimes it can't be helped if there's a fantastic offer).
Use the item filters when they're available
Filtering deal pages helps narrow down your selection based on everything from price, discount percentage, customer ratings and more. It also means you're not inundated with offers you're not interested in.
👀 The high street stores and brands to check out first 👀
In the interest of preparing for Black Friday, here are the top retailers and brands expected to take part, followed by a selection of the best early deals we've spotted that you can snap up right now.
The team at John Lewis don't hold back when it comes to Black Friday, often slashing a ton of bestsellers. This year, the popular high street store has already started preparing shoppers, teasing discounts of up to 50% off on selected items.
Amazon never fails to deliver on major shopping events, reducing the price of everything from household essentials to beauty must-haves, electronics to fashion. Last year, we even saw the e-tailer reduce devices by up to 70%. If you want to bag a bargain right now, Amazon also has some great daily deals worth browsing.
M&S only has a handful of sales per year, and their highly anticipated up to 50% off sale is one to watch out for this November. Items do sell out extremely quickly though. If you're after deals right now, M&S do have a little-known clearance section online that has some bargains.
Debenhams go big during sales events, slashing prices on big-name brands and designer options, as well as offering a variety of great gift sets and beauty products perfect for the festive season. It’s the ideal place to do all your shopping in one go, and right now you can find up to a whopping 75% off womenswear, menswear and homeware.
Dyson deals are few and far between, making Black Friday the ultimate chance to invest in a new state-of-the-art vacuum cleaner, air purifier, fan or best-selling hair gadget.
Can't wait? Right now there's a brilliant offer on Dyson's V8 Absolute, where you can save £150.
Certainly one to look out for once Black Friday arrives, Boots is great if you're still searching for Christmas gifts, often reducing best-selling fragrances, beauty bundles and skincare gift sets. We highly recommend keeping an eye on their Star Gifts page, too, where gift sets are already now better than half price.
Argos is set to slash a whole host of products this time around, already teasing deals on wireless headphones, TVs, electric toothbrushes and more. Right now, however it's the Argos toy sale, that is trending, so if you're after some toys ahead of Christmas, definitely check it out.
If you've been holding out for a new air fryer, soup maker, or ice cream maker (or any kitchen device, for that matter) now's the time to do it, as Ninja will have some epic discounts over Black Friday. Currently, there's already big savings to be had, with up to £80 off a huge array of kitchen gadgets.
Shark is already teasing deals online with savings of up to £150, across the brand's huge range of vacuum cleaners, including popular cordless models. Other gadgets, such as hair tools and cooling fans, have also been knocked down in price, too.
Antler rarely do sales, but when they do it's often a discount off its entire range, allowing shoppers to pick up sleek backpacks, packing cubes and suitcases for noticeably less. Right now, the brand has up to 30% off an array of highly recommended products.
Sainsbury's own-brand, Tu Clothing, has comes into its own this year, with an abundance of great value pieces that have proven immensely popular with shoppers over the past few months. Occasionally operating a sale, we're expecting big deals from this fashion line once November hits. At the moment, you can up a bunch of styles for less, including our Assistant Shopping Editor's favourite dress for just £17.59 down from £25.
For all things home and comfort, Dunelm is the place to go, and as soon as Black Friday commences, the retailer is known for offering a variety of price reductions across its ranges, including Christmas. Ahead of time, though, Dunelm has already got a wide selection of curtains, mattresses and indoor furniture on sale.
Lovers of a great value deal, QVC offer brilliant savings all-year-round, but come Black Friday the team really put their best foot forward, slashing beauty bundles, seasonal gifts and more. Right now they've got loads of early deals.
Although Next hasn't formally taken part in Black Friday for the last few years, the popular retailer does offer some good deals, and with its latest autumn 2024 drop up for grabs, it's definitely one to keep an eye on.
🔥Best Early Black Friday Deals🔥
Bag this one litre of Baileys for a bargain price ahead of Christmas.
Save an astonishing 84% on this luxury women's watch, available in a choice of six colours and designed with a slim, sophisticated profile.
This cordless vacuum cleaner has a strong suction, interchangeable heads for cleaning different surfaces with ease, a 40-minute battery life and low noise motor.
A chocolate biscuit bonanza box containing a whopping 69 bars, perfect for sharing, putting in lunchboxes or keeping all for yourself.
Look effortless in this simple yet sophisticated dress, complete with short sleeves, an elasticated waist and flared skirt.
This item has been tried and tested by the Yahoo UK team - read our full review here.
Get this top-rated electric toothbrush from Oral-B for a fraction of the normal price.
This item has been tried and tested by the Yahoo UK team - read our full review here.
Perfect for a weekend getaway or a short work trip, this cabin bag is super sleek and, more importantly, airline-proof. The best part? It features an expander zip — great for those holidays where you end up wanting to bring way more souvenirs and shopping back.
This item has been tried and tested by the Yahoo UK team - read our full review here.
Shop Simba's most popular pillow with cool-touch technology and a cloud-like, customisable design.
The cover on this heated airer has a open-sided shelf design making it easy to fill with up to 15kg of washing. The bars can also be positioned to suit your clothes, such as folded down to reduce space or using only the top ones for longer items like towels. You also find it comes with a set of castors so you can move it from your washing machine to a convenient space to let it get to work.
Complete with seven cooking modes, two independent cooking zones and a removable divider, this is one of the most versatile air fryer options on the market.