BLOOMINGTON — Indiana basketball debuted the program's new Fear of God Athletics alternate uniforms on Sunday at Assembly Hall.

The Hoosiers were one of two schools that partnered with Adidas to launch the Fear of God Athletics’ NCAA Collection. Fear of God is a popular fashion line founded by Jerry Lorenzo. The Indiana women’s team will wear the uniforms when they play Iowa at Assembly Hall on Thursday.

More: Indiana basketball: What to know about new Fear of God alternate uniforms

Players had the option of wearing the Fear of God Athletics One Model, the brand's recently released basketball shoe. CJ Gunn, Mackenzie Mgbako and Gabe Cupps wore the shoes as did the coaching staff including Mike Woodson.

The merchandise store at Assembly Hall had the Indiana branded Fear of God Athletics gear for sale on Sunday. There were long lines with fans hoping to get a look at the unique items that included a hooded sweatshirt, sweatpants and long-sleeve shirt.

To celebrate the debut, Adidas handed out IU Fear of God t-shirts to a select group of students and set up an art installation "The Box Out" for fans to visit outside of Assembly Hall where they could snap a selfie in a basketball-themed infinity room.

The company was also handing out IU adidas branded towels.

Michael Niziolek is the Indiana beat reporter for The Bloomington Herald-Times. You can follow him on X @michaelniziolek and read all his coverage by clicking here.

This article originally appeared on The Herald-Times: A closer look at Indiana basketball's new Fear of God uniforms