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Marie Claire US

Goodbye Butter Yellow—Everyone Is Wearing This Unexpected Summer Color Trend Now

Brooke Knappenberger

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 A zara model wears brown Textured V-Neck Top on grey background .
Credit: Zara

If you were to take a peek into my closet, you would see lots of black and white. Some may say that's boring, but I say it's a testament to my minimalist wardrobe. However, I'm always open to experimenting with different neutrals (hello, butter yellow!). So, when I noticed my favorite It girls embracing an unexpected summer color trend—chocolate brown—I quickly jumped on board.

Chocolate brown typically crops up every year in the winter fashion cycle—it is a dark and moody color, after all. However, after spotting it in the wild too many times to count this season, I'm making a case for the rich brown shade as the new "it" summer neutral. It's not just me who favors the color, either. Two of my favorite affordable retailers, Zara and H&M, are stocked to the brim with chocolate brown pieces, so it's clear that a microtrend is afoot.

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To help you see the potential of the expensive-looking color, I've curated the best chocolate brown pieces from Zara and H&M. I'm confident that these tank tops, linen pants, summery dresses, and more will become the backbone of your summer minimalist wardrobe. What's more, they all ring in at $100 and under, despite their rich-girl look.

ZARA, Zw Collection Pleated Midi Dress
Zw Collection Pleated Midi Dress

Your summer workwear wardrobe deserves this dress.


$100 at Zara

ZARA, Smooth Knit Basic Top
Smooth Knit Basic Top

Swap out your go-to tank top for this pick.


$30 at Zara

ZARA, 100% Linen Palazzo Pants Zw Collection
100% Linen Palazzo Pants Zw Collection
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Linen pants are a summer staple—try out this shade for an elevated take.


$80 at Zara

ZARA, Linen Ruched Bustier Top
Linen Ruched Bustier Top

This elevated tube top screams "90s fashion" and I'm obsessed.


$46 at Zara

ZARA, Zw Collection Satin Long Dress
Zw Collection Satin Long Dress

Say hello to your summer wedding guest dress.


$100 at Zara

ZARA, Textured Asymmetric Top
Textured Asymmetric Top

I'd pair this top with wide-leg pants and flip-flops for a beachy boho vibe.


$30 at Zara

ZARA, Crochet Knit Mini Dress
Crochet Knit Mini Dress
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This beachy dress is a must-have on my vacation packing list.


$46 at Zara

ZARA, Textured V-Neck Top
Textured V-Neck Top

This top will add a fun touch of texture to your look.


$26 at Zara

ZARA, Zw Collection Draped Midi Dress
Zw Collection Draped Midi Dress

Wear this draped number to your next date night.


$60 at Zara

ZARA, Asymmetric Polyamide Bodysuit With Scarf
Asymmetric Polyamide Bodysuit With Scarf

A scarf top is peak rich-girl energy.


$30 at Zara

ZARA, Midi Skirt With Buttons
Midi Skirt With Buttons
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This is the ideal skirt to wear into the office.


$50 at Zara

ZARA, Smooth Knit Vest Top
Smooth Knit Vest Top

Pair this top with dark wash jeans and you've got an easy, polished work look.


$50 at Zara

ZARA, V-Neck Top
V-Neck Top

This babydoll top reminds me of the early aughts, so naturally, I'm a fan.


$36 at Zara

ZARA, Zw Collection Long Skirt
Zw Collection Long Skirt

This silky slip skirt would elevate your most basic summer looks.


$80 at Zara

H&M, Draped Tube Top
Draped Tube Top
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Carrie Bradshaw would so wear this tube top.


$13 at H&M

H&M, Rib-Knit Top
Rib-Knit Top

This ribbed pick is so much more elevated than your average T-shirt.


$25 at H&M

H&M, Cotton Shorts With Drawstring
Cotton Shorts With Drawstring

H&M styled these shorts with a button-down shirt and heeled flip-flops, and it's a look I want to recreate immediately.


$25 at H&M

Knot-Detail Dress
Knot-Detail Dress

The cut-outs on the neckline are so fun.


$35 at H&M

H&M, Side-Slit Skirt
Side-Slit Skirt
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Side slits adds a sexy edge to this midi skirt.


$40 at H&M

Halterneck Top
Halterneck Top

In case your going-out outfits are in need of a refresh, this rich-looking top will do the trick.


$15 at H&M

H&M, Straight-Leg Pull-On Pants
Straight-Leg Pull-On Pants

Dress these comfy pants up with strappy heels for a day at the office.


$40 at H&M

H&M, Linen-Blend Vest
Linen-Blend Vest

I'd pair this vest with a slip skirt for an easy summer work outfit.


$45 at H&M

H&M, Linen-Blend Pants
Linen-Blend Pants
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I have these linen pants in black, and I love them so much that I'm adding this color to my closet, too.


$30 at H&M

Button-Front Tunic Dress
Button-Front Tunic Dress

A billowy dress like this fits right in with summer's boho fashion trend.


$30 at H&M

Wide-Leg Drawstring Pants
Wide-Leg Drawstring Pants

The beaded drawstrings and gauzy fabric give these pants a beachy feel.


$25 at H&M

Square-Neck Twill Dress
Square-Neck Twill Dress

Imagine how many different ways you can style this shift dress.


$30 at H&M

Belted Pants
Belted Pants
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I'm in need of summer workwear, so I put these pants in my cart ASAP.


$25 at H&M

A-Line Dress
A-Line Dress

The next time you don't know what to wear on a sweltering hot day, throw this dress on with leather sandals.


$30 at H&M