Target (TGT) CEO Brian Cornell is a true retail veteran. Before taking the top job at the cheap-chic retailer in 2014, the 65-year-old leader held executive positions at major companies, including Safeway, Sam’s Club (WMT), and PepsiCo (PEP).

Cornell says mentors and leaders have shaped his point of view throughout his career. When asked about learnings that stood out, Cornell reflects back to his days with fruit juice maker, Tropicana. The company’s former CEO Ellen Marram reminded Cornell who to listen to when running a business.

“Brian, I really don't care about what you think. I want to hear what the consumer says” Cornell recalls Marram telling him.

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Editor's note: This article was written by Luke Brooks.