AllAnalyst Report
logoMorningstarSeptember 06, 2024

Maplebear Inc.: Maplebear's Growth Trajectory Should Abate Amid Slower Grocery Delivery Adoption, More Competition

Symbols
CART
Sector(s)
Consumer Cyclical
Rating
Current Price
$35.32
Fair Value
Economic Moat
Stewardship
Summary

Maplebear (Instacart) operates a leading grocery delivery platform in the United States and Canada. The firm partners with various regional and national grocers, which offer their selection of food and other goods to customers through Instacart’s ubiquitous platform. Once an item is ordered through Instacart’s site, the item is picked and delivered to the customer’s home by one of the platform’s 600,000 shoppers, who are classified as independent contractors. Instacart earns fees based on average order value and leverages its pl

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