LEEDS, UNITED KINGDOM--(Marketwire - Nov 18, 2012) - A fifth of credit card holders surveyed by Asda Money do not use their credit cards reward schemes.*

Credit card rewards schemes can be beneficial to cash-strapped households looking to earn rewards as they spend. Despite this, one in three (34%) of those surveyed believe that they have to spend too much money on the card to gain any of the rewards.

A quarter of those surveyed said that it takes too long to get the rewards back and 24% don''t believe that their reward scheme helps towards everyday savings.

Asda recently launched a new unlimited cash back credit card with no annual fee. The card has a low APR on purchases and allows customers to take advantage of the no annual fee credit card and earn rewards by shopping in store and online.

The cashback credit card from Asda Money offers 1% unlimited cashback on Asda shopping as well as 1% cash back on Asda fuel. Those using the credit card outside of Asda can benefit from 0.5% unlimited cashback.

The research also highlighted that some 20% of credit card holders don''t even use the reward scheme offered to them on their current credit card.

Responsible card holders who can afford to make repayments on time might be advised to use a rewards credit card more often. By paying off the balance before any interest accumulates, card holders can benefit from the cash back and rewards on offer. It is not advisable to spend more than you can afford to pay back.

Notes to editors

*Source: Research undertaken in July 2012 by eDigital Research for Asda Money with a sample of 1218 of the UK population.

About Asda Money Credit Card

• 1% cashback on Asda shopping

• 1% cashback at Asda filling stations

• 0.5% cashback on all other spend

• 0% balance transfers for 12 months⁺

⁺Balance Transfer Terms and Conditions: Balance Transfer fee of 2.9% (minimum fee £3 per transaction) will be charged in respect of each Balance Transfer. Subject to account status. Account Terms and Conditions apply. You can Balance Transfer up to 80% of the available credit limit within the first 90 days of account opening. Balance Transfers from existing storecard accounts and loans issued by Creation Financial Services Ltd or Creation Consumer Finance Ltd and credit card accounts issued by Sygma Bank UK are not permitted. Minimum value for Balance Transfer is £50. At the end of the promotional period you will be charged the Standard Rates of Interest in accordance to your Account.

Asda Money is a trading name of Asda Stores Limited. Asda Stores Limited uses a selection of companies to provide its products and services. Please refer to www.ASDA.com/money for details of our product partners and the relevant terms and conditions for each of our products and services.

Subject to status. Applicants must be aged 18 or over and UK resident (including Isle of Man and Channel Islands). The Asda Money Credit Card is issued by Sygma Bank UK, Chadwick House, Blenheim Court, Solihull B91 2AA.