Coca-Cola is big business, and in Mexico, it’s big business for Fomento Económico Mexicano Shares of Femsa, as it is known, look ready to pop. Femsa is a holding company with a near-majority stake in Coca-Cola Femsa the largest franchise bottler of Coke products in the world by volume, and a growing convenience-store business. The American depositary receipts, which trade under the symbol FMX, have slumped more than 9% this year to a recent $117.60 after Femsa announced the departure of its respected chief financial officer and chief corporate officer in February, events that followed the naming of an acting CEO last July.